What is this New Adult Fiction: A new category of literature or stepped up YA novels?

Wednesday, March 2, 2016 - 11:00am

 

In the last few years we've witnessed a boom in Young Adult literature both in the marketing of books and its readership. YA literature includes many firsts such as: first crush, first kiss, first love, first moral dilemma. The birth of New Adult literature takes it one step further. As the YA readers age out publishers are seeing New Adult as the next, new step. But what does New Adult literature mean for editors, publishing companies and librarians? A few years ago, editors at St. Martin's Press held a contest. The results helped them to coin the term New Adult Fiction. What were they thinking when they came up with the term? And who did they think the readership would be? How did Indie authors impact the market? And where do you place these works of fiction in your collection?

In this presentation we will: define New Adult Fiction and explore its history, identify books and publishers, and analyze its fast-paced success. At the end of the session, participants will: understand the significance of New Adult Fiction, identify motivated readers, and consider innovative ways to promote and integrate New Adult Fiction into their collections.

Register HERE!

Training Hours: 
1
Free or Fee: 
Free Training