Training/Workshop
Supercharge Your Volunteer and Personal Fundraising Campaigns

Growing and sustaining a productive volunteer base is hard work! Join us for a discussion of how to ensure your volunteer campaigns are a net positive for your organization.
Join NationBuilder’s Adriel Hampton for a discussion of how to leverage data on historical actions to engage with top volunteers, how to use your social media supporters to evangelize your mission, and creating effective personal fundraising campaigns. Learn how to optimize your websites and workflows to effectively leverage your volunteers to get more done.
Takeaways:
- http://nonprofitwebinars.com/wp-content/themes/spectrum/functions/images...); background-position: 0% 0%; background-repeat: no-repeat no-repeat;">Create e-mail campaigns that drive social media sharing of your non-profit’s mission and message.
- http://nonprofitwebinars.com/wp-content/themes/spectrum/functions/images...); background-position: 0% 0%; background-repeat: no-repeat no-repeat;">Learn how to use an organizing model to increase the effectiveness of your volunteers.
- http://nonprofitwebinars.com/wp-content/themes/spectrum/functions/images...); background-position: 0% 0%; background-repeat: no-repeat no-repeat;">Use volunteers for personal fundraising campaigns: Top Tips.
- http://nonprofitwebinars.com/wp-content/themes/spectrum/functions/images...); background-position: 0% 0%; background-repeat: no-repeat no-repeat;">Manage volunteer data for effective outreach.
Extending access to e-books for public libraries: New strategies

A webinar discussing recent research and data around public library e-book purchasing and exploring strategies being developed around public policy, data collection and the library’s value in the e-book supply chain.
Access to e-books is one of the most important issues facing public libraries today. With a planning grant (The Big Shift) funded by IMLS, OCLC has gathered recent research and data around public library e-book purchasing to aid the discussion and inform public library leaders who are assessing tactics for extending e-book access.
A January 2013 convening of public library leaders from across the U.S. resulted in a set of strategies that they have agreed to pursue. The strategies include public policy, data collection and clearly defining the library’s value in the e-book supply chain, and outlining how libraries themselves can become vital participants in the emerging models for content creation and delivery. We will talk about how these strategies are progressing, how this work fits with other initiatives to extend e-book access, and we’ll touch on how you can get involved with these efforts.
Be the Change: Make the Administrator Connection

http://www.slj.com/2013/03/webcasts/be-the-change-make-the-administrator-connection/
Hear from school administrators about how to work with them to make the library central to the school’s strategic direction–help shape the school’s future to better serve our kids, make a mark that matters, and get noticed for it.
Takeaway: 10 Ways to Connect to Your Administrators
Archival 101: Dealing with Suppliers of Archival Products

http://www.ala.org/alcts/confevents/upcoming/webinar/pres/042513
Do you need to purchase archival supplies for your organization or even yourself?
Are you confused by the terminology and not sure about the differences between the various vendors?
Not finding exactly what you are looking for and unsure about adapting different products?
Archival 101 is designed to demystify the archival product market for the layperson and nonpreservation specialist. The presentation will provide an overview of the conservation and preservation issues facing libraries, cultural organizations, and individuals; describe the terminology in use; discuss products and offer buying tips on the different ways these can be used. A list of links to other resources will also be provided.
Who Should Attend?
Archival 101 is designed for individuals with little or no experience and will also provide the more experienced user with helpful hints.
LearningExpress Library Webinar - GALILEO

https://student.gototraining.com/2mj37/catalog/3042073033054626816
Demonstration of public library learning platform with 770 practice tests, tutorials, and eBooks related to job search and workplace skills improvement, certification, tests, and basic skills improvement
People are talking about you…but do you know what they’re saying?

http://infopeople.org/training/people-are-talking-about-you
Your library may have spent a lot of money or time on online marketing or social media outreach, only to have its reputation severely damaged by one angry blogger. How can you track this kind of activity and mitigate negative commentary? Learn what tools are available to help monitor your library’s precious online reputation and some strategies to protect your library’s brand.
At the end of this one-hour webinar, participants will:
- Be able to identify at least two reasons why ORM (online reputation management) matters for a library
- Be able to identify at least 3 tools that can be used for ORM
- Be familiar with strategies for dealing with negative content
This webinar will be of interest to library marketing and PR staff, and social media managers.
Personal Digital Archiving

http://www.ala.org/alcts/confevents/upcoming/webinar/pres/042413
Increase your understanding of common digital files—digital photos, recordings, video, documents, and others—and learn what it takes to preserve them. Technology changes rapidly. If you don’t actively care for your digital possessions you may lose access to them as some technologies become obsolete. Learn about the nature of the problem and hear about some simple, practical tips and tools to help you preserve your digital stuff.
This webinar is offered for free to celebrate Preservation Week. Learn more…
ALCTS thanks The MediaPreserve for sponsoring this webinar and supporting Preservation Week.
Learning Outcomes
- the nature of the problem
- simple practical tips to describe and save digital files
- tools that can be used
Search Engine Optimization 101 for Nonprofits

http://nonprofitwebinars.com/webinar/4232013-search-engine-optimization-101-for-nonprofits/
What is SEO and what does it mean for your organization?
SEO or Search Engine Optimization is simply the process of getting your website found more easily on the internet, and with more traffic from search engines you have an opportunity to get more clients, members, supporters, partners, volunteers and donors.
While SEO can be a powerful force, many nonprofits find it confusing and complicated. As you start to research the subject you may get overwhelmed with differing opinions and complicated technical explanations. Don’t fear, we are here to help.
Join us for this jam packed webinar where we break down the basics of SEO and cover:
- Search engines – how they really work and what they really want
- Keywords – what they are, why they are important and how to use them in your campaigns
- On-page optimization – how to build your webpages the right way
- Off-page optimization – the right way to use link building to show your authority
- How to stay on Google’s good side and avoid getting “Google slapped”
Takeaways:
- http://nonprofitwebinars.com/wp-content/themes/spectrum/functions/images...); background-position: 0% 0%; background-repeat: no-repeat no-repeat;">A better understanding of exactly what SEO is and how it applies to your nonprofit
- http://nonprofitwebinars.com/wp-content/themes/spectrum/functions/images...); background-position: 0% 0%; background-repeat: no-repeat no-repeat;">Basic understanding of search engines, keywords, on-page and off-page optimization
- http://nonprofitwebinars.com/wp-content/themes/spectrum/functions/images...); background-position: 0% 0%; background-repeat: no-repeat no-repeat;">An SEO action plan that you can start using today
Engage Young Learners with National Geographic Kids!

Engage students and broaden their horizons with reputable, authoritative, and child-focused content that will bring them the world in a way they’ve never seen it before. Fun and substantive, National Geographic Kids will take them on amazing adventures in science, nature, culture, archaeology, and space. National Geographic Kids includes:
- 500 kid-friendly images
- 200 National Geographic Kids books
- National Geographic Kids magazine
- Popular themes of animals, environment, people, cultures, history, geography, science, and technology
- Authoritative, nonfiction content in support of the Common Core State Standards

