Inbound Marketing & Millennial Donors: A Perfect Marriage
The Millennial Generation does not want direct mail from your nonprofit, nor do they want generic communications. To get to these early donors, 84% of which donate or want to donate online, you’ll need to earn it through transformative content that effectively tells the story of your cause.
In this webinar learn how to utilize inbound marketing techniques to attract Millennial donors who live on their smartphones, and to how incentivize their giving to your fundraising efforts.
- Myths and Facts About Millennial Donors
- Strategies to attract more Millennials to your site
- Tactics to improve online relevancy for increased donations and donor retention